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Google Ads (which you may know as it’s earlier name, Google AdWords) is an online platform by Google where advertisers can create ads, product listings, service offerings, or videos by bidding. It allows businesses to position their search results on google.com or on adverts on other sites. Basically, Google Ads are incredibly important. So, how […]

A web developer’s role is, quite simply, to ‘develop’ websites. For example, they may curtate sites for businesses from the ground up, or be brought in to resolve issues or update existing sites. They are often tasked with ensuring that a website is fit for purpose – meaning that it must be aesthetically pleasing and […]

Have you ever wondered what exactly SEO is? There’s a chance you’ve read some articles or even seen conversations in threads where someone states “That’s bad for SEO” or “This isn’t going to rank due to the SEO” or pretty much any conversation mentioning SEO. So what exactly is SEO? What does it mean and […]